We are proud to welcome underwear retailer Galeb as our first Mockshop user in Croatia.
Mockshop will be implemented to improve the visual merchandising process and store communication.
The company Galeb is based in the city Omiš, nearby Split and was established in 1951. Galeb has a large variation of retail outlets to market their products throughout the eastern European region. Galeb’s product portfolio is split between three brands: Galeb, Adriatic & GLB. All three brands have their basic collections (NOS) but also each brand has 6-8 collections based on fast fashion philosophy – seasonal collections. Product portfolio includes underwear, sleepwear, homewear, dresses, shirts, tracksuits, sports underwear, beachwear etc.
After evaluating different ways to manage the complex process of Visual Merchandising, Mockshop proved to be the perfect fit for Galeb. The marketing team headed by Julija Hrstić, will use the Mockshop solution to reduce manual activities and increase effectiveness of Galeb’s Visual Merchandising strategy.
We are proud to welcome you to our always expanding group of users.