Benefits per role
CEO / Management
Avoid financial overspend due to ability to test the space for precise fixture and branding requirements.
Better "sell through" and less "mark down" due to improved stock management, resulting in higher net revenue and margins.
Reduced logistics cost as there will less overstock returns to warehouse.
Improves cross functional team collaboration for buying and merchandising, marketing and store operations.
Retail Operations & VM
Greater productivity during new store openings, with less man hours and overtime required.
Delivers precise retail execution through the creation of accurate planograms and fixture guidelines.
Improves cross functional team collaboration for buying and merchandising, marketing and store operations.
Improved communications with shopfitting and retail design companies resulting in an earlier sign-off.
Marketing
Avoid CAPEX overspend due to ability to test the space for precise fixture and branding requirements.
Reduction in PoS wastage due to accurate planning and testing of concepts prior to investment.
Improves cross functional team collaboration for buying and merchandising, marketing and store operations.
Deliver a consistent brand identity across multiple stores on a regional and global basis.
Selling
Better "sell through" and less "mark down" due to improved stock management, resulting in higher revenue and margins.
Improves cross functional team collaboration for buying and merchandising, marketing and store operations.
Ability to test designs and collections in a retail environment at the buying stage, therefore creating visual merchandising concepts at an earlier stage of the process.
Business benefits
Improved communication
Mockshop uses pictures instead of words.
Pictures scale any language barrier and ensure ideas and instructions are received with clarity.
Reduced cost & investment
Mockshop eliminates duplicate tasks. One truth leads to fewer meetings.
Separate teams don’t need to plan fixture layouts using different systems so everyone can see the same shop-floor.
Consistent Identity
You can create as many planograms as you want, for stores of any space grade and in any location. This gives you complete, worldwide control over your brand identity.
Time Savings
Automated planogram production saves you time at the design stage, and typically halve the time it takes to lay out the shop-floor.